Category: Marketing

4 mins read
What is PPC? And How Can It Help Grow Your Business?
When new clients come to us at CitCom and mention PPC (that’s Pay-Per-Click), they’re usually thinking about those little “Ad” results at the top of a Google search. And they’re...

4 mins read
How to Master Social Media Marketing
Online marketing has become an integral part of our daily lives. People across the globe are connected like never before, sharing their experiences, opinions, and ideas on various platforms. As...

Exhibition Stand Guide
Shell Scheme vs. Space Only – Which One is Right for You? Exhibitions are one of the most effective ways to connect face-to-face with your audience, generate leads, and build...

6 mins read
The Power of Storytelling in Marketing
In our current digital-led industry (and frankly, world!), customers are constantly bombarded with marketing messages, AI-driven content and new technologies and advancements. With the overwhelming amount of content available, brands...

4 mins read
AI: The Future is Now, But Don’t Fear the Bots (Just Yet)
The world of AI is exploding, and it’s easy to get caught up in the hype – and maybe even a little fear. We’re seeing incredible advancements in generative AI,...

4 mins read
New Marketing Trends for 2025
What to Expect From Digital Marketing This Year The digital landscape is constantly evolving, and as 2025 gets underway, it’s more important than ever for business owners and marketers to...