Blog: Marketing
Why video marketing should be at the heart of your strategy
Scrolling through your feed, what catches your eye first? A block of text, a static image or a video that instantly pulls you in? Chances are, it’s the video. And...
2 mins read
Apple’s iPhone 17 Launch: A Product Marketing Masterclass
Apple has done it again. With the recent launch of the iPhone 17, the tech giant didn’t just unveil a new line of smartphones. It delivered a full-scale iPhone 17...
5 mins read
SEO is Dead
“SEO is Dead.” Oh, Really? Again? I was at a conference event this summer, navigating the usual dance of networking and lukewarm coffee, when someone delivered a familiar prophecy with...
3 mins read
The benefits of using a Google Partner agency
Why Work with a Google Partner Agency in 2025? Running successful Google Ads campaigns has never been more important – or more complex. With constant updates to the platform, evolving...
3 mins read
Google Ads Not Working?
Why You’re Getting No Traffic (or Wasting Your Budget) — and How to Fix It If you’ve set up Google Ads hoping for instant traffic, leads, and sales, only to...
4 mins read
What is PPC? And How Can It Help Grow Your Business?
When new clients come to us at CitCom and mention PPC (that’s Pay-Per-Click), they’re usually thinking about those little “Ad” results at the top of a Google search. And they’re...