POS and Packaging

Captivating Customers at the Crucial Moment

The moment a customer interacts with your product is a critical opportunity for your brand. Point of Sale (POS) displays and product packaging are the final touchpoints that can influence a purchase decision and create a lasting impression. They are not just functional, they are powerful storytelling tools that can elevate your product from a simple item to a desirable brand experience.

Related Services

POS and Packaging Design

Creative Campaigns

At CitCom, we specialise in designing and producing captivating POS and packaging solutions that grab attention, entice customers, and reinforce your brand identity. We understand the delicate balance between structural integrity, creative aesthetics, and cost-effectiveness, and we are committed to creating solutions that not only protect your product but also make it impossible to ignore.

Crafting Experiences with Strategic Design

We work with you to understand the customer journey and design solutions that enhance every step. We create custom solutions that are both visually stunning and strategically effective. Working with our cardboard engineers to design a creative and functional solution.

Retail POS Displays: Command attention at the point of purchase. We design and produce a wide range of retail displays, including countertop stands, floor-standing units, shelf wobblers, and hanging signs. Our designs are tailored to fit your specific retail environment, whether you’re in a large department store or a boutique shop, ensuring your product gets prime visibility.
Custom Boxes and Packaging: The unboxing experience is a powerful marketing moment. We create bespoke packaging that delights your customers from the moment they receive it. We can design and produce boxes in a variety of unique shapes, sizes, and materials, with custom inserts and finishes like embossing, foil stamping, or spot UV to make your product feel special and premium.

Branded Labels and Tags: Attention to detail is everything. We design and print high-quality labels, hang tags, and swing tickets that add a touch of professionalism and craftsmanship to your products. These small details can significantly impact the perceived value and quality of your brand.
Packaging Inserts: Turn a simple package into a powerful engagement tool. We can design and print branded thank you notes, promotional cards, or product instructions that strengthen customer loyalty and encourage repeat business. These small touches show you care and can build a strong connection with your audience.

The Process for Packaging Excellence

Creating effective packaging and POS displays requires a blend of creative design and technical engineering. Our process begins with a detailed discovery phase to understand your product, your brand, and your logistical requirements. Our creative team develops concepts that are both beautiful and functional, while our structural designers ensure the final product is durable and cost-effective to produce. We can guide you through the selection of materials and finishes, offering expert advice on sustainability and print quality. Once the design is approved, our state-of-the-art production teams ensure flawless execution. We manage the entire project, from initial design and prototyping to large-scale production, ensuring a seamless experience and an exceptional final product.