According to Ofcom around 7.1 million people in the UK now listen to podcasts each week. That’s one in eight people and is an increase of 24% on the previous year.

It’s a trend EE and ourselves are now taking full advantage of.

EE has a huge network of frontline staff, both in their own stores and in partner stores such as Currys PC World, A1 Comms and Fonehouse.

EE’s indirect training team can have a tough job trying to get around the entire country physically to hold training with everyone.

So we were tasked with coming up with a solution to help them reach their indirect audience in real time, with relevant and easy to digest information.

And a podcast based e-learning system was a creative solution that reflected EE’s values.

Podcast For Partners Imac 1200px Wide
Podcast For Partners

We designed an easy to navigate, category based WordPress portal that allows all partners to easily find and digest engaging and entertaining podcasts based on the latest services EE has to offer and devices from leading manufacturers.

And we have to say that the indirect training team is doing a great job of uploading engaging content. Who knew EE had such fantastic podcast hosts amongst their ranks? Greg James – watch out! You’ve got competition mate.

Podcast For Partners will be live soon and available for all indirect partners to access.